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Articles |
| Use Testimonials to Pump Up Your Marketing
One of the most powerful marketing tools you can use is the customer testimonial. Since the person giving the testimonial has actually paid...
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date added: Wednesday, February 8, 2006 |
| Four Actions That Mean the Most to Your Income
Any company fails or succeeds based upon their ability to sell their goods or services. As the owner of your business, this also relates...
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date added: Wednesday, February 8, 2006 |
| How to Get Inside Your Customers Head and Maximise Your Advertising Results
Recently, I was writing an ad targeted towards health food shop owners for a wholesale health product.And you know what was easy...
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date added: Wednesday, February 8, 2006 |
| Appreciate Your Customers Time
Research shows us that we are competing with and for our customers time.The more knowledge you give them about your product, and...
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date added: Wednesday, February 8, 2006 |
|
Strategic Marketing: andquot;Being Thereandquot; Maximized
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date added: Wednesday, February 8, 2006 |
| Lead Type Values (for non instore sales)
If you want to sell a product, you must get in front of potential customers. This is accomplished by generating leads. Leads can be...
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date added: Wednesday, February 8, 2006 |
| Proper Testimonials
There have been very effective ads that were nothing more than four or five testimonials, and it worked! The obvious reason for common...
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date added: Wednesday, February 8, 2006 |
|
Call to Action
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date added: Wednesday, February 8, 2006 |
| Marketing the 13 Power Words
A study done at Yale University identified 12 words that people responded to the most. Thus we have 12 very powerful words; "power words."...
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date added: Wednesday, February 8, 2006 |
|
Promotions
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date added: Wednesday, February 8, 2006 |
| Dont Neglect Those Seminar Rituals
Once everything is in place for your seminar, workshop, conference or other event and all of the finishing touches have been applied to the...
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date added: Wednesday, February 15, 2006 |
| 10 Promotional Tips Using Your Business Card
Business cards are essential to marketing, it is as simple as that. These little cards speak volumes about who you are and what your...
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date added: Wednesday, February 15, 2006 |
| Business Cards and Business Etiquette
Complying with popular etiquettes that are prevalent in the region where one is working plays an important role in determining the success...
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date added: Wednesday, February 15, 2006 |
| The WWW Of Affiliate Marketing
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date added: Wednesday, February 15, 2006 |
| Always Test Before You Invest
One of the biggest mistakes a business can make is launching a new product without properly testing it. Businesses lose thousands and even...
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date added: Wednesday, February 15, 2006 |
| Helpful Questions and Tips on Niche Marketing
My clients and students are surprised and delighted to discover that a refined niche marketing strategy not only attracts significantly...
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date added: Wednesday, February 15, 2006 |
| 5 Copywriting Secrets for Knowing Your Market
If you’d like to know 5 copywriting secrets for truly knowing your niche customer then you’re in for a treat. The most important element...
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date added: Wednesday, February 15, 2006 |
| Business Cards : Does Your Business Information Stick?
Everybody that has ever been to a meeting, can recall the all familiar "passing" of the business cards.This powerfull marketing tool iso
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date added: Wednesday, February 15, 2006 |
| No Magic, Just Business
You have permission to publish this article electronically or in print, free of charge, as long as the bylines are included. A courtesy...
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date added: Tuesday, February 21, 2006 |
| Creative Writing for Direct Sales Reps
Its been said before, those in Direct Sales CAN write articles. Its true your target market is not those in business and writing business...
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date added: Tuesday, February 21, 2006 |
| Market Research
Market research is the collection and analysis of information about consumers, market niches and the effectiveness of marketing...
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date added: Tuesday, February 21, 2006 |
| How To Use Joint Venture Marketing To Enhance Client Relationships
Just like you shouldn’t wait until Valentines Day to pamper your loved one, you shouldn’t wait until the next time you’re launching a new...
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date added: Tuesday, February 21, 2006 |
| Four Ways To Gain The Trust Of Potential Joint Venture Partners
Have you heard of the saying “birds of a feather flock together?” These words are taken very seriously in the world of business. ...
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date added: Tuesday, February 21, 2006 |
| How To Make Your Business Card Magnetize Joint Venture Partners
Not many business owners take advantage of the FREE advertising space on the back of their business card, and those that actually do, often...
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date added: Tuesday, February 21, 2006 |
| When Is A Scam Not A Scam?
When I started in my first network marketing business in the early 90s, I was sure that I had picked a good, honest company with a valid...
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date added: Tuesday, February 21, 2006 |
| Get Marketing Help Without Paying A Dime
Heres a great way to market and have FUN! Whether you are the 1-on-1 person or the person who loves to be in front of a group, focus on...
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date added: Tuesday, February 21, 2006 |
| What Makes a Good Marketing Consultant?
I spent over thirty years of my life as an advertising consultant and I must say it’s
been an amazing experience. I’ve met terrific...
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date added: Tuesday, February 21, 2006 |
| When and How Do I Track My Advertising?
Each and every time it runs!That’s the easy answer. After all, it’s your money and your business at stake.
You should be learning frome
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date added: Tuesday, February 21, 2006 |
| Are You Making These Nine Fatal Mistakes in Your Yellow Pages Ads?
Apart from the major downside of the Yellow Pages, that it is nipplepiercingly expensive, it is still a bottom achingly brilliant vehicle...
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date added: Tuesday, February 21, 2006 |
| Creative Packaging and Pricing
To make more money with what you are already offering, consider different strategies to make it easier for people to purchase what you...
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date added: Tuesday, February 21, 2006 |
| Understanding a Niche
When reading and watching television shows about such people like Andrew Carnegie, John Rockerfeller, Henry Ford, E.I.DuPont, and Bill...
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date added: Tuesday, February 21, 2006 |
| Tell Stories About Benefits to Get Yourself Heard
A Feldenkrais practitioner came to me about a year ago needing more effective marketing materials for her practice. I was excited to help...
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date added: Tuesday, February 21, 2006 |
| How Are You Doing with Fee Objections?
We live in an age when many providers of professional services are pressured both by prospective and existing clients to lower their fees. Howc
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date added: Tuesday, February 21, 2006 |
| Hit the Road Jack! Tell andquot;Jackandquot; to Get out of Your Way so That you can Uncover YOUR Passion
Are you a Jack of all Trades, Master of None? It’s okay, your secret’s safe with me…Working with entrepreneurs as my clients and meeting...
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date added: Tuesday, February 21, 2006 |
| Powerful Systems to Make Your Business Run With or Without You
When you are in business for yourself, you can never have too much time management and organization. One of the most important things to...
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date added: Tuesday, February 21, 2006 |
| How Much Does it Cost to Become a Millionaire?
People are ready to let go of their hard earned cash for information, How To Make a £$Million? How to speak better? How to build a car?...
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date added: Tuesday, February 21, 2006 |
| FAME! How To Become a Local Celebrity
1. Know your target market and have them feel comfortable with you! Understand what they need and want so that you can give it to them and...
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date added: Tuesday, February 21, 2006 |
| List Your Local Business for Free on Google and Yahoo
As a local business owner you wear many hats and you have countless responsibilities. Consequently you’re not always able to follow-up on...
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date added: Tuesday, February 21, 2006 |
| The New Buzz
The latest buzz is about having a lot of content on a Web site to please search engine robots, so that they will give the site a good positiono
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date added: Tuesday, February 21, 2006 |
| A Marketing Lesson From TVs American Idol
I love the reality TV show American Idol. And probably not for the
reason you think. Yes, its entertaining to watch all those very...
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date added: Tuesday, February 21, 2006 |
| Use This Marketing Secret Weapon to Get Magical Results
As a marketing professional, Im always singing the praises of having a marketing plan. Its not only because I was trained in the traditionalw
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date added: Tuesday, February 21, 2006 |
| What Can Super Sunday Teach Us andquot;Little Guysandquot; About Marketing?
Did you know a 30-second spot during the 2006 Super Bowl cost a whopping $2.5 million? Thats $80,000 a second!But consider this: 90...
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date added: Tuesday, February 21, 2006 |
| Market Yourself As An Expert With These 10 Simple Steps
As a small business owner or independent professional offering a service, Im sure you know a lot about whatever it is you do.For...
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date added: Tuesday, February 21, 2006 |
| The Most Important Thing That Sells Your Product or Service
As a copywriter, itd be so easy if all I ever had to do was list the features and benefits of your product or service. But while these are...
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date added: Monday, February 27, 2006 |
| How to Squeeze More Profit Out of Your Customers!
Ask any small business owner to come up with ideas on how to market their business and they will say adverts, brochures, leaflets, direct maile
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date added: Monday, February 27, 2006 |
| Strong Arm Sales Stop Success Cold
It happens more often than you’d ever guess – in fact, it might be happening at the booth right next to yours. Recent surveys of trade show...
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date added: Monday, February 27, 2006 |
| Wagging the Dog: Plan Ahead for What Happens After the Show
It might seem a little backward. After all, why would you want to waste time and energy worrying now about things that won’t happen until...
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date added: Monday, February 27, 2006 |
| Make a Fortune with Seminar Marketing
Seminar marketing is under-utilized by most business and professionals. Simply, seminar marketing is the process of getting a crowd in a roomt
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date added: Monday, February 27, 2006 |
| Smoked Salmon as a Corporate Gift or Executive Gift, Not a Glass Golf Ball
There are numerous industries which interact with clients that would be better off giving a real gift of appreciation at the close...
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date added: Monday, February 27, 2006 |
| Thank God for Competitors and Market Research
I learned to live with the fact a long time ago that I couldnt think of everything. I cant predict what is the best approach to take with...
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date added: Monday, February 27, 2006 |
| Should We use Brochures for Marketing?
Yes, brochures are good marketing materials. The brochures should be designed very well. It should be eye catchy. An experienced graphic...
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date added: Monday, February 27, 2006 |
| Marketing with No Marketing Budget
A few years ago a young shoe designer decided it was time to leave his
fathers shoe business to make it on his own. A point of...
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date added: Monday, February 27, 2006 |
| Sell More by Giving Something Away
When someone receives something of value for free, trust and good feeling naturally arise. Giving away a free item or service are very...
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date added: Monday, February 27, 2006 |
| Get More Marketing Value from Staffing Software
Offering high levels of process automation, recruitment software plays an indispensable part in reducing a staffing agencys administrative...
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date added: Monday, February 27, 2006 |
| Write Your Own Marketing Materials, Part 1: 5 Style Tips From A Pro
If you’re a marketing executive with a small budget and a big need for sales letters,
web content and more, you may be looking at writing...
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date added: Monday, February 27, 2006 |
| Finding Keywords for Adwords Publishers
If you advertise with adwords you have probably realised that with recent changes to their system, the crowd at google have made it very...
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date added: Monday, February 27, 2006 |
| Secret Marketing Tactic Lets You Sell To Tens Of Thousands Of People Without Buying Advertising
If you are just starting out in business, and want a simple, free and fast way to get started, then this article will show you...
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date added: Monday, February 27, 2006 |
| How to Find a Niche
Ok so you know you need to find a niche market, but how on earth do you do that? With so many niches out there, where do you...
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date added: Monday, February 27, 2006 |
| March Is For Marketing
I know how hard it is to get a creative marketing campaign started but take a quick peek at the month of March. Opportunities abound. In...
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date added: Monday, February 27, 2006 |
| Slogan Writing the Easy Way
Picture the scene! You’re sat at home, leaning over the dining room table. Chewing your pen top, surrounded by receipts, entry forms...
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date added: Monday, February 27, 2006 |
| Nine Tips for Successful Trade Show Exhibit Selection
The following are nine steps to guide you in the trade show selection process.1. Work with a tradeshow planning team or key...
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date added: Monday, February 27, 2006 |
| Boost the Sales Power of Your Trade Show Exhibit
- To get started, enlist the early interest and participation of your Marketing Director. He/she should be a dedicated promotional partner...
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date added: Monday, February 27, 2006 |
| What to Expect From a Top Flight Trade Show Exhibit Company
But what can you expect to find at the prototypical, top-of-the-line trade show exhibit house? Look for a complete single-source...
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date added: Monday, February 27, 2006 |
| 10 Biggest Mistakes Exhibitors Make At A Trade Show
Youve seen these folks at the show. Are they in your booth?Trade shows are hard work but the more an exhibitor is
aware of these...
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date added: Monday, February 27, 2006 |
| Six Ways to Attract a Crowd at a Trade Show
Tom Hanks, Justin Timberlake, and Hall of Fame NFL quarterback Steve Young were among the many celebrities participating in the Consumer...
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date added: Monday, February 27, 2006 |
| Five Reasons Trade Show Exhibits Are So Popular
The size of the trade show display industry is impressive and it is growing.
According to Trade Show Exhibitors Association (TSEA), 51 millionp
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date added: Monday, February 27, 2006 |
| Five Tips on How to Select a Trade Show Exhibit House
If you are new at this, start by checking out trade show exhibit companies online.
Research the trade show display company’s depth of...
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date added: Monday, February 27, 2006 |
| Nine Tips on How to Set Goals For Your Trade Show Exhibit
It is often said that if you don’t know where you are going, you may miss it when you get there. And, as Malcolm Forbes also points out...
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date added: Monday, February 27, 2006 |
| Eight Ways to Control Trade Show Display Costs
Here are several suggestions to help keep trade show display expenditures in line:1. Consider renting a trade show booth rather than...
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date added: Monday, February 27, 2006 |
| Maximize WOM in Your Services Marketing
I am completely at the mercy of my car mechanic. I dont know the first thing about car engines, so it would be very easy for a mechanic to...
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date added: Monday, March 6, 2006 |
| Lesson Learnt from a Shopkeeper
Last week I had a very interesting experience while out shopping. My daughter had requested that I purchase three lever arch files for her...
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date added: Monday, March 6, 2006 |
| The Entrepreneurial Dynamics of Marketing to a Group
Consider the advantages of making a helpful presentation to a group. This is a super way to get the word out about you, your...
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date added: Monday, March 6, 2006 |
| Entrepreneurs Do You Offer a Guarantee? Should You?
One of the suggestions that appears often in marketing information is that a businesses should offer a guarantee. On the surface...
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date added: Monday, March 6, 2006 |
| Use a Banner Stand to Punch Up Your Trade Show Display
Youve spent considerable time and effort designing a killer trade show booth or popup display. But now you find you would like to emphasize an
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date added: Monday, March 6, 2006 |
| Tourism Marketing Success Double Your Sales in 4 Simple and Profitable Steps
Way too often I hear the sad story of high expense, consternation and confusion from travel professionals desperate to figure out how-to...
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date added: Monday, March 6, 2006 |
| 6 Powerful Tips to Creating Testimonials That Will Sell Your Products Fast
There are many ways to market a product or a service and providing the potential clients and customers with testimonials is one of the best...
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date added: Monday, March 6, 2006 |
| How to Accelerate Word of Mouth Marketing
If you do build a great experience, customers tell each other about that. Simply put, it is word of mouth. Word of mouth is the most...
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date added: Monday, March 6, 2006 |
| Generating Leads And Making Sales: Advice For Trade Show Exhibitors
Trade shows are one of the best ways to market your products or services and advertise your business to interested buyers. Even for successfulc
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date added: Monday, March 6, 2006 |
| A Smart Marketing System
Some people think of marketing as advertising and promotional specials. Others see marketing as high-level planning and strategy. So, to...
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date added: Monday, March 6, 2006 |
| Creating Customers
A pretty smart guy reminded me recently of the reason were in business. He said its to "create customers."I thought about that and...
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date added: Monday, March 6, 2006 |
| Marketing Its All in the Packaging!
What is marketing if it isn’t just effective packaging?Confused? Good! It’s the first step to learning something new and...
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date added: Monday, March 6, 2006 |
| Basic Marketing Principles
a. Marketing success begins with your attitude or your state of mind towards the marketing process. If you think that marketing is...
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date added: Monday, March 6, 2006 |
| Marketing By Presupposition The Curious Case Of Shan Zin Wah
If you sell or do something weird, or something that entails an awful lot of "information training" for potential customers, something that isv
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date added: Monday, March 6, 2006 |
| Marketing Your Business Using CD Business Cards
CD Business Cards have become of the most widely heralded marketing tools used today. Why? Because quite simply they work. The information...
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date added: Monday, March 6, 2006 |
| Viral Marketing: Putting Your Networking On Steroids
Viral marketing is a term that has been floating around for nearly a decade. It is a form of marketing that relies on creating a message or...
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date added: Monday, March 6, 2006 |
| What Influences Your Prosepects Decision to Buy?
“One of the concerns I had about calling on key decision-makers was determining what I was going to say. My experience had been selling...
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date added: Monday, March 6, 2006 |
| Identifying the Key Decision Makers
One of the challenges that many business developers face is getting to the key decision-maker. The issues are very common. “I don’t know...
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date added: Monday, March 6, 2006 |
| 21 Most Rapid Ways to Maximise Business Growth
I’m going to start very quickly by asking you all a question: most of you are business owners, why did you get into business? What was...
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date added: Monday, March 6, 2006 |
| Make Your Own History During Womens History Month
March is Womens History Month. That being said, the truth is that women AND men can make their own history and capitalize on this month’s...
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date added: Monday, March 6, 2006 |
| Secrets of Top New Business Developers
Rainmakers, top guns, power prospectors, business builders, call them what you will. If there is one challenge that consumes sales and...
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date added: Monday, March 6, 2006 |
| Joint Venture Broker Secret Gets All Your Deals Going Fast And With As Little Effort As Possible
If you want to make money as a joint venture "broker" -- setting up deals between two or more businesses and taking a cut of the profits...
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date added: Monday, March 6, 2006 |
| Your Greatest Marketing Assets
You might not think that you are a marketing and sales person, but if you own or work in a small business think again. When youre...
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date added: Monday, March 6, 2006 |
| Marketing Must Reflect Customer Needs
Here is a small business marketing tip. When it comes to your marketing materials, what you like needs to take a back seat to what yourc
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date added: Monday, March 6, 2006 |
| Trade Show Marketing Ideas 5 TIPS
Think all your marketing efforts occur before the trade
show? Wrong!During the show is a great time to extend your reach. The...
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date added: Monday, March 6, 2006 |
| How To Build Your Profits Through Endorsements
An endorsement can be an extremely powerful business booster, particularly when the person doing the endorsing is well known and respected...
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date added: Thursday, March 9, 2006 |
| The Trust Factor
Im guessing that there are few things in greater need and shorter supply in life and business today than trust. A quick check of the...
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date added: Thursday, March 9, 2006 |
| Marketing to the Buying Cycle
Does your marketing strategy market to buyers or researchers? Have you ever asked yourself this question when you begin to choose online...
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date added: Thursday, March 9, 2006 |
| The Use of CD Marketing in the Business World
Many companies use a wide selection of marketing concepts to gain potential clients.• TV and radio campaigns
• Posters
...
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date added: Thursday, March 9, 2006 |
| Trade Show Success Happens When You Plan Ahead
Participating in a trade show involves a significant investment of time and money - and your business depends on getting a good return on thisi
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date added: Thursday, March 9, 2006 |
| Business To Business Marketing: Copywriting Secrets That Increase Sales
If you want to increase your marketing results
and get more qualified leads, you will need to
improve the effectiveness of the copywritingo
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date added: Thursday, March 9, 2006 |
| Top Five Ways To Market Your Business On The Internet
Marketing your online business can be a huge part of your budget especially when youre first starting out. Finding ways to get your name...
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date added: Thursday, March 9, 2006 |
| Employing A Writer To Produce Your Articles
If you are a webmaster who is interested in using articles to promote your website, then you will either have the option of writing the...
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date added: Thursday, March 9, 2006 |
| Benefit from Differentiating Market Niche and Offer
One of the reasons that professionals resist choosing a market niche is that they confuse niche and offer.Think of your market...
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date added: Thursday, March 9, 2006 |
| Things you Need to Know Before Buying a Tube Filling Machine
A tube-filling machine, more often than not, does not get the importance given to upstream process line machineries. The user considers it...
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date added: Thursday, March 9, 2006 |
| How To Set The andquot;Just Rightandquot; Tone For Your Promotional Marketing Materials
Here is a helpful exercise on how to research and prepare promotional marketing materials to bring the right people to your business. When...
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date added: Thursday, March 9, 2006 |
| Building Mailing Lists: 7 Ways to Grow Your List From Scratch
The harsh reality is that most people who visit your web site for the first time won’t
buy anything at all. Even if they do stick around, itu
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date added: Thursday, March 9, 2006 |
| Customer Testimonials: 5 Simple Ways to Get Others to Toot Your Own Horn
Some of the most powerful marketing tools you have at your disposal are
testimonials from your own satisfied customers. Testimonials...
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date added: Thursday, March 9, 2006 |
| Increasing Occupancy At Your Self Storage Facility Through Effective Marketing
There are only 3 ways to grow any business – including your self-storage business.1. Acquire New Customers (Increase Occupancy)
2
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date added: Thursday, March 9, 2006 |
| Market Like You Mean It
I was driving home last week and it seemed that the traffic was a bit heavier than usual. As I watched the cars weaving in and out of traffic,c
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date added: Thursday, March 9, 2006 |
| Top 4 Promotional Materials
Sometimes a business card just doesnt cut it, and we have to look to other means for getting the word out about our business. Some of the...
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date added: Thursday, March 9, 2006 |
| A Low budget Marketing Tool for Small Businesses Newsletters
Entrepreneurs are constantly looking for creative ways to market their products effectively, that do not require the marketing budget of...
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date added: Thursday, March 9, 2006 |
| Marketing for Business Leaders: Three Steps to Increase Marketing Effectiveness
In the quest to increase results from marketing, companies tend to focus on tactics. They worry about creating a better brochure, upgrading...
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date added: Thursday, March 9, 2006 |
| The Best Business Card I Ever Saw
I knew from the first moment I saw his card that I had to talk to the person who left it for me. Why did I feel so strongly about...
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date added: Thursday, March 9, 2006 |
| Secrets That Will Make You Rich
I don’t like long boring introductions so hello and here we go…You have already experienced the first golden secret which is why you’rer
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date added: Thursday, March 9, 2006 |
| Online Advertising for Elective Medical Procedures
Elective medical procedures including cosmetic surgery and aesthetic/dermatological services present a unique opportunity to healthcare...
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date added: Thursday, March 9, 2006 |
| Franchisees Should Ask Their Franchisors About Becoming a Regional Team Manager
If you own a franchise system and wish to do more and your franchise company is nationwide but relatively small in size; for instance under...
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date added: Thursday, March 9, 2006 |
| The Formula The Gurus Use To Market Online
You see it in action every day, but have you ever taken a moment to pay attention to what todays online marketing "gurus" are doing...
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date added: Thursday, March 9, 2006 |
| Staying Power
How do your define marketing? What is the basic idea that works in your mind when you go for marketing your product? Is the idea just...
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date added: Thursday, March 9, 2006 |
| Numbers Tell but Stories Sell
Throughout the ages, virtually every society has valued its storytellers. Ancient civilizations would rely on the village elders to tell...
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date added: Thursday, March 9, 2006 |
| Which Marketing Solution is Right for You?
If youre running a small business, then at some point you may be faced with the problem that you want to gear up your marketing in order...
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date added: Thursday, March 9, 2006 |
| Avoid The Marketing Two Step
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date added: Monday, March 13, 2006 |
| Running a Third Party Promotion
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date added: Monday, March 13, 2006 |
| The Benefits of Using a Marketing Company
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date added: Monday, March 13, 2006 |
| Is Competition in Coaching a Good Thing?
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date added: Monday, March 13, 2006 |
| Have Hotel Rooms Become a Commodity?
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date added: Monday, March 13, 2006 |
| Ten Commandments of Trade Show Success Industry Survey, Free Quick Tips, andamp; Training
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date added: Monday, March 13, 2006 |
| How to Find Time For Marketing
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date added: Monday, March 13, 2006 |
| Ambulance Chaser Marketing Can Kill Your Business
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date added: Monday, March 13, 2006 |
| The Power of Authentic Marketing ... Let YOU Shine Through
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date added: Monday, March 13, 2006 |
| Marketing Guru: Springboard Marketing
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date added: Monday, March 13, 2006 |
| Marketing Secrets Divulged
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date added: Monday, March 13, 2006 |
| A Spotlight on Perception
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date added: Monday, March 13, 2006 |
| Strategy and Tactics in Marketing
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date added: Monday, March 13, 2006 |
| Render Competitors Obsolete With Blue Ocean Strategies
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date added: Monday, March 13, 2006 |
| How do You Get the Most Out of a Limited B2B Marketing Budget?
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date added: Monday, March 13, 2006 |
| Listening to Far Flung Customers
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date added: Monday, March 13, 2006 |
| New Technologies Good for New Business
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date added: Monday, March 13, 2006 |
| How Do You Get Your Business?
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date added: Monday, March 13, 2006 |
| Why You Dont Wear the Same Clothes to the Office Two Days in a Row
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date added: Monday, March 13, 2006 |
| How To Speak Your Way To Fame And Fortune
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date added: Monday, March 13, 2006 |
| Converting Customer Doubt Into Sales
There is a specific problem that occurs in a great majority of sales. Whether youre a salesman, marketer or copywriter it is not...
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date added: Wednesday, June 7, 2006 |
| Marketing Your Creative Business 10 Simple Tactics
If youre like many creatives out there, at one point or another, youve probably thought something along these lines – "Gee, my work is a lotb
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date added: Wednesday, June 7, 2006 |
| How to Write Marketing Communications Plans
Marketing Communications are “all strategies, tactics, and activities involved in getting the desired marketing messages to intended target...
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date added: Wednesday, June 7, 2006 |
| Measuring TQM Success Baldrige Assessment Case Study for Category 3 Market and Customer Focus
In my previous article entitled: Measuring TQM Success published on [June 03, 2006 08:50:17 am], I wrote about Baldrige Values and Concepts asw
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date added: Wednesday, June 7, 2006 |
| Small Business Computer Consulting: Smart Marketing
In small business computer consulting, it can be easy to get yourself into money trouble really fast. Conserve your precious capital by...
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date added: Wednesday, June 7, 2006 |
| Your Business is a Cereal Box: Attract, then Inform
Cereal manufacturers know how to grab your attention: bright colours, simple and compelling messages (“Source of 5 essential...
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date added: Wednesday, June 7, 2006 |
| Sell the Benefits in Your Advertising
Ignoring a product or services benefits, choosing instead to focus on features, is considered by many marketing experts to be one of the mostw
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date added: Wednesday, June 7, 2006 |
| Long and Short Headlines
Customer Focused HeadlinesGrabbing a customers attention often begins by making the reader feel the copy was written...
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date added: Wednesday, June 7, 2006 |
| Marketing Training Things to Look for in a Training Program
One thing I have learned in network marketing is when you have training in one specific company you may be doomed when applying it to the next
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date added: Wednesday, June 7, 2006 |
| How To Get My Business
As a woman, I like to be “courted” by businesses who want me to buy from them. Yesterday, we went to 3 different open houses (houses that aref
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date added: Wednesday, June 7, 2006 |
| What Is A Marketing Initiative?
Marketing is not as simple as many may lead you to believe. In order for your business to be effective, you need to understand what is...
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date added: Wednesday, June 7, 2006 |
| Printing Still The Best Way To Get Customers!
Today our choices are limitless to advertise. We can print a flyer, print an add in the paper, advertise on television, give out...
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date added: Wednesday, June 7, 2006 |
| How To Get Your Medical Staffing Going And Growing
What is the difference between a medical staffing agency that produces over $300 Million dollars and an agency that is nearing...
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date added: Wednesday, June 7, 2006 |
| Marketing Infoproducts: Package Your Brain!
As long as you are providing a service, there will always be a ceiling on how much you can earn that is based on the number of hours you...
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date added: Wednesday, June 7, 2006 |
| Fear of Failure: For a Marketer, Its the Kiss of Death
Susan B. Anthony was once quoted as saying “Failure is impossible”. And you know what? I believe she was right because regardless of the...
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date added: Wednesday, June 7, 2006 |
| Fax Advertising
To many people, fax advertising may seem like an archaic form of advertising. So many people turn to other forms of media for their new...
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date added: Wednesday, June 7, 2006 |
| Effective Brochure Design
Many marketing companies would be more than happy to assist in creating a brochure design that is professional and have a lovely look to them.H
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date added: Wednesday, June 7, 2006 |
| Trade Show Exhibitors Tips For Newbies
Trade shows are anything but a walk in the park, even for experienced exhibitors but if youve never "experienced" one it can certainly be...
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date added: Wednesday, June 7, 2006 |
| Market Research: Change What You Currently Do
A sovereign’s first duty is doubtless to conform with the wishes of the people; but what the people say is scarcely ever what they...
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date added: Wednesday, June 7, 2006 |
| Is The Answer andquot;Be Like Nikeandquot;
In the media crazy world in which we live, when Nike presents a new tag line, or Mr.
Potato Head rises from pop culture purgatory to...
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date added: Wednesday, June 7, 2006 |
| Positioning Your Independent Broker Dealer Practice
Positioning is not a new concept. It was discussed in great detail by Al Ries and Jack Trout in their widely acclaimed book, Positioning....
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date added: Wednesday, June 7, 2006 |
| Getting Clients for Your Psychotherapy Private Practice: Important andquot;Shiftsandquot;
Solid clinical knowledge and skills may be enough for providing good therapy. However, it is not enough to get referrals and attract...
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date added: Wednesday, June 7, 2006 |
| Sell Your Successes: 3 Techniques That Can Lower Your Marketing Costs andamp; Energize Your Business
I attended a seminar the other day at a local trade show and one thing that they mentioned almost in passing that inspired me was the criticalc
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date added: Wednesday, June 7, 2006 |
| Jumpstart Your Marketing With The andquot;Rule of 5andquot;
Let me ask you and be honest with yourself here, are you getting the results you want in your business? If you are great, this message...
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date added: Wednesday, June 7, 2006 |
| Differentiate or Die 3 Keys to Eclipse Your Competition
Quite frankly there are very few ways to really differentiate yourself from your competition. You make a great product, so do they. You...
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date added: Wednesday, June 7, 2006 |
| How to Create a Dynamic Marketing Plan Part III: Diving Right In
You’re finally ready! To recap Parts I and II of “How to Create a Dynamic Marketing Plan”, you’ve written your goals, broken them down...
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date added: Wednesday, June 7, 2006 |
| Small Business Marketing Is More Like Romance Than You Might Think: Make Them Fall in Love
People like to do business with people they trust. And more than that, they like to work with people that they like.The "courtship"...
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date added: Wednesday, June 7, 2006 |
| Local Marketing: 10 Easy Ways to Sell More to Your Neighbors
Have a business thats purely local in focus? Or simply want to beef up your client roster with more folks from your local area?Here...
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date added: Wednesday, June 7, 2006 |
| International Marketing
Before you consider entering into the international market, do as much research as you can. It is a whole new world outside the U.S., and...
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date added: Wednesday, June 7, 2006 |
| How to Pull in Clients Like a Magnet
Your marketing could be pulling in clients and profits like a magnet. Think about how many people could benefit from your products and...
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date added: Wednesday, June 7, 2006 |
| Promoting Your Business with Dog Tags and Personalized Pendants
Promoters across the country spend millions of dollars every year trying to promote their clients. Brand image is the key to every...
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date added: Wednesday, June 7, 2006 |
| Martial Arts Marketing andamp; Advertising
Are your referrals getting a little stale?A Referral Contest or Rewards can be a great way to kick start your referrals and create somee
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date added: Wednesday, June 7, 2006 |
| Get Extraordinary Returns From Ordinary Marketing
I recently re-read “The E Myth” by Michael Gerber.Like a lot of these “business guru” books, it has its fans and its...
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date added: Wednesday, June 7, 2006 |
| Beating Adwords Is it Really Any Good?
Beating Adwords, is the recently updated, ground breaking ebook from Carson and Kyle, also known as the Wealthy Affiliates. It is in my...
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date added: Wednesday, June 7, 2006 |
| Market Research Techniques
Marketing research is necessary to determine what types of businesses have the potential to succeed, what area is right for your business, anda
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date added: Wednesday, June 7, 2006 |
| Sending Direct Mail, Not Junk Mail Quick Advice to Keep Your Investments in Cash Out of the Trash
If you’re apprehensive about starting a direct mail campaign – don’t be. Direct mail, despite the low response rate percentage is still...
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date added: Wednesday, June 7, 2006 |
| How To Market On The Internet
Something very strange happens when folks turn on their computers. People who are normally very polite, forget their manners. People who...
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date added: Wednesday, June 7, 2006 |
| M 2 the Second M in Marketing
M # 2 - MediaBefore we go into media - Id like to ask you to suspend your previous beliefs of "what works and what doesnt" as regardst
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date added: Wednesday, June 7, 2006 |
| The First andquot;Mandquot; of Marketing The Market for Professional Service Providers
In the first of a three part series, I want to talk about the first of the "Three Ms" of Marketing - they are:1. Market
2....
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date added: Wednesday, June 7, 2006 |
| The Big Shift: PR to Marketing
When we spe |
